Attended an incredibly insightful workshop yesterday with Cayden Phipps! He shared valuable lessons on finding Product-Market Fit in fragmented markets, building B2B virality, and even knowing when to "fire" early customers. His simple yet profound advice, "Build with customers, not for customers," resonated deeply with me. It's a powerful reminder to constantly engage and co-create with the customers we aim to serve, rather than building in a vacuum. Excited to apply these lessons at Drive Insight as we help drivers become smarter, safer, and more confident! Special shoutout to Clate Mask and PHX FWD for sharing their grit and vision of making Phoenix a top software city! https://www.linkedin.com/feed/update/urn:li:activity:7331749981906722816