On our latest Phoenix Founders Podcast episode, Gregg Scoresby sits down with Trevor Larson, Co-Founder & CEO of Nectar to talk about resilience, sales, and building a company that thrives on culture and recognition. From hustling as a young entrepreneur to pivoting a struggling startup into a fast-growing HR tech platform, Trevor's story is packed with lessons for both founders and operators. In this episode: • Why sales is everything - closing deals, hiring top talent, and raising capital. • How Nectar evolved from an early employee perks app to a category leader in employee recognition. • The power of hiring the right people and why Trevor personally recruits top talent. • Navigating tough pivots, customer churn, and scaling a SaaS business. Listen on any podcast platform: https://lnkd.in/ghDnY_Ym #hrtech #leadership #entrepreneurship #companyculture https://www.linkedin.com/feed/update/urn:li:activity:7298451992694202368